Tuesday, October 5, 2010

Who is knocking the door of opportunity?


After many years, domestic software companies to compete with international products is still largely concentrated in the main office software and operating system level, but in the middleware, databases, etc. These constitute a large system applications products, customer awareness is still low level.

How to save?

In fact, for the above reasons results have not technical differences, if the distinction between purely from a technical point of view, domestic middleware vendors and in numerous foreign manufacturers has been a draw. It can be said, though with BEA, IBM middleware giants compared to other international and domestic middleware vendors still seem immature, but it has not vulnerable.

To Kingdee middleware, for example, with its software product development in industry and government applications such as the accumulation of many years, the product has matured. Recent application server products introduced Apusic4.0 more importance Zhi as the domestic first through the J2EE1.4 standard of business, as at present, the certification of enterprises in the Tong Guo Quan Qiu there was only 11.

Obviously, if the market has a healthy growth environment, middleware is not domestic and foreign products can not be shoulder to shoulder, but foreign firms in the market middleware absolute advantage Querang difficult to display their room for local manufacturers. The rich and powerful IBM bundling strategy used to buy hardware to send middleware, occupy the market with low prices, high service charges a profit. Resulted in the strong stronger and the weak weaker market discipline. So if there is no clear support of government procurement, domestic middleware market space may be shrinking, the final out of the market.

The current problem is that no one is willing to pay for the risk, especially in the government procurement of products that require stability and high security areas. Thus, complaining to the blindly favor domestic firms not in fact the policy has no practical meaning, shaping their competitive edge is the middleware vendor's survival.

Speaking from a value orientation, middleware, on the basis of domestic manufacturers, foreign manufacturers used to from the same price drop caught between the high profit margins to find, in the application middleware, although localization service is one of the selling points, but the "localization "In a certain extent, means" low price "service, in fact, in this area, the service gap between the price gap between the price than the bigger software.

The central bank after a long period, multi-angle, a full range of inspection and product trials and select the Kingdee Apusic Application Server. People's Bank Head Office of a director of information technology, said: "We are Kingdee technical staff for their patience and professionalism impressed enough. If the first fails to consider the system and its related responsibilities, then perhaps the most powerful brand is a good options. "But he also mentioned that Kingdee's products are used in e-government, and in the large data set of business, or dare to large-scale applications of IBM's WebsPhere and BEA WebLogic.

Localization of price and service, through the East, in the record, Kingdee other market-proven and competitive point of survival, while the expansion of China's middleware software market, China's information technology and e-government was the promotion of domestic middleware vendors growth and expansion brought about the dawn.

E-way

Product coverage and the international application server vendors, mobile middleware, messaging middleware and other branches of different areas of strategy, most of domestic software will look more professional locked in a certain area, which makes domestic investment middleware vendors can and the overall technical strength in a weak situation, can with their own professional a place in the market.

Although most of the middleware itself is generic, but the market has shown very clearly on industry characteristics. Middleware software, application and development of the earliest start in the financial and telecommunications sectors, while the capacity to contribute to the current middleware market as a whole is both the largest area of more in-depth study of middleware vendor BEA, IBM, and so are the East Pass and Kingdee These two areas of very intense fight.

Today, the government became a major middleware software applications industry. "Currently, demand for government information technology work more strongly, as the uneven development of regional information, inconsistent application of the complex system environment because they would often solve old problems, new issues are emerging." Vice president of the East Pass Xu Zhidong to reporters on the market. In 2005, the Orient through the inclusion of key breakthroughs in e-government sectors, not long ago in the South, East and other places expansion channels, better market.

As e-government market preference to domestic software products and support, a huge demand for middleware, e-government construction industry has brought a very promising market. In addition, the relative financial, telecommunications industry, the huge market demand for e-government more diversified, individualized, many middleware vendors can be made to find savings in this area, the ideal strength of the soil.






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